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Forética Launches "Vision 2050", a Roadmap to Accelerate Business Action to ESG Challenges

The Spanish Business Council for Sustainable Development led by Forética presented the roadmap ‘Vision 2050. The moment of transformation’ to inspire and accelerate the practical response by Spanish companies to major environmental, social, and governance (ESG) challenges.

The roadmap also aims to guide companies in developing the actions to steer the systemic transformations needed to realise the shared vision of a world in which more than 9 billion people are able to live in dignity, within planetary boundaries.

In the words of Raúl Grijalba, President of Forética and ManpowerGroup Spain, Portugal, Greece and Israel: “Our companies are facing a key stage in the so-called ‘Decade of Action’ in response to unprecedented challenges, in particular the climate emergency, loss of biodiversity and growing inequalities. It is in this context that the Spanish Business Council for Sustainable Development takes on its role in voicing a sustainable business leadership message, as a beacon to help and guide other corporations, as well as the country’s own public institutions, on the path to future sustainability, with roadmaps such as the ‘Vision 2050’ which we present today. A forum on which to share trends, challenges and solutions; a place where we welcome listening and partnerships with governments, companies and society as a whole, with the goal of acting faster, together, to lead these critical transformations by 2050.  

Germán Granda, Managing Director of Forética, adds: “The ‘Vision 2050’ presented by the Council is a strategic yet ambitious guide that offers leaders of governments, businesses and civil society a comprehensive overview and common understanding of how and where to direct their actions so as to contribute to sustainable reconstruction. It identifies nine priority systems for transformation: Energy, Transportation & Mobility, Living Spaces, Products & Materials, Financial Products & Services, Connectivity, Health & Wellbeing, Water & Sanitation and Food. The partnership created with the Council also allows the adoption of ambitious sustainability goals as an opportunity to generate jobs, wellbeing and a concrete contribution to society and the planet”.

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